To rank higher in Google My Business, there are 5 tested methods you can take:
- Verify and optimize your business listing: First, you need to claim or add a Google My Business account with Google. Then, you have to verify it through phone, text, email, or video. After the verification, ensure your business listing is complete and accurate, and include essential information such as your business name, address, phone number, and website. You should also add photos and a detailed description of your products or services. You can check Google Verification Problem and Solution if you face any issues during verification.
- Encourage customer reviews: Google My Business uses customer reviews to determine your ranking, so it’s important to ask your customers to leave a positive review of your service. Respond to reviews, both positive and negative, in a timely and professional manner.
- Use relevant keywords in your business name, description, and categories: Google My Business uses keywords to determine the relevance of your business to a particular search query, so it’s important to include relevant keywords in your business name, description, and categories.
- Use Google Posts to share updates and news about your business: Google Posts allows you to share updates, events, and news about your business on your Google My Business listing. This can help to increase your visibility and engage with potential customers.
- Track and analyze your performance: Use the Google My Business Insights tool to track your performance and see your business’s performance regarding views, clicks, and customer engagement. This can help you to identify areas for improvement and optimize your listing for better results.